The NuCel is the new mobile phone operator from Nubank, which promises to revolutionize the Brazilian telecommunications market.
Created to offer an integrated experience with the digital bank, the NuCel combines affordable plans, high coverage, and direct integration with Nubank's services.
Next, we will explore everything about the operator: who can use it, how to become a customer, the available plans, when it will be available to everyone, and much more.
Table of Content
What is NuCel?
The NuCel is Nubank's mobile phone operator, which arrives on the market with the proposal of providing a fully integrated experience with the bank's digital ecosystem.
It is a virtual operator (MVNO), meaning it does not own its own network infrastructure but uses Claro's coverage to offer its services.
The great differentiator of the NuCel is its direct integration with Nubank's financial services, allowing customers to manage both their bank account and their phone plan through a single application.
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This operator brings accessible and practical solutions, especially aimed at those who are already Nubank users and seek to simplify the management of their services. The NuCel was designed to serve an audience that values convenience and savings, offering competitive phone plans with benefits that only Nubank customers can enjoy.
How Does NuCel Work?
The NuCel is a virtual mobile operator (MVNO) that uses Claro's infrastructure to provide telephone services in Brazil. This means that, although the NuCel does not have its own signal towers, it uses Claro's quality network to guarantee broad and stable coverage.
The big difference lies in the management style and the plans offered: everything is integrated into the Nubank ecosystem, allowing customers to manage both their bank account and telephone services in the same application. This synergy aims to provide convenience, agility, and a more personalized experience for the user.
In addition, the NuCel stands out for offering plans with competitive prices, adjusted to the data and call needs of different consumer profiles. Since its creation, the proposal has been focused on simplicity and access to telecommunications solutions in an efficient and uncomplicated way.
NuCel Plans and Prices
The NuCel, Nubank's mobile phone operator, offers plans that combine affordable prices and direct integration with the bank's financial services. Currently, the available plans are:
- 15 GB Plan: R$ 45 monthly
- 20 GB Plan: R$ 55 monthly
- 35 GB Plan: R$ 75 monthly
These plans include access to the 5G network, providing superior connection speeds. In addition, Nubank+ customers receive a bonus of 10 GB monthly, further expanding the data offer.
To become a customer of the NuCel, it is necessary to be a Nubank account holder. The subscription to the service is done directly through the bank's application, where the user can select the desired plan and activate the mobile line.
The NuCel is being made available gradually to Nubank customers, with an expected expansion to all users throughout 2025. This approach allows the operator to adjust its services according to demand and the experience of the first users.
Who Can Use NuCel?
The NuCel, as Nubank's telephone operator, is initially available to a restricted public, but with expansion plans. To become a customer of the NuCel, it is necessary to be a Nubank customer, since the operator's services are directly integrated with the digital bank.
At this first moment, the NuCel is being made available gradually, with release expected for all customers throughout 2025. It is worth noting that, throughout this transition, the bank is prioritizing the most engaged users, which can speed up the process for some people. In addition, the subscription to the service is done in a simple and practical way, directly through the Nubank application, facilitating the user's experience.
How to Activate NuCel and Become a Customer of the Operator
If you are already a Nubank customer, becoming a customer of the NuCel is simple and fast. The process can be done directly through the bank's application, which offers an intuitive interface to activate the telephone service.
For new Nubank users, it will be necessary to open an account first, since the NuCel is available exclusively for customers of the digital bank. Next, we will detail the steps and important information for you to take full advantage of the benefits of this new operator.
Step by Step to Activate NuCel
- Download the Nubank app: if you don't have it yet, the first step is to install the Nubank application on your smartphone, available for Android and iOS;
- Create an account at Nubank: if you are not yet a customer, you will need to open an account at the digital bank, providing your personal data and going through a credit analysis;
- Access the NuCel option: in the application, locate the option to activate the NuCel service. The activation process is simple and does not require major configurations;
- Choose the plan: after activation, you can choose the data plan that best meets your needs. The NuCel offers variable options, according to your consumption profile;
- Confirm and activate: after choosing the plan, confirm the data and complete the activation to start using the NuCel service.
When Can Everyone Use NuCel?
Currently, the NuCel is being made available gradually to a select group of Nubank customers, with plans to release it to a larger public throughout 2025. The expectation is that, throughout the year, more users will have access to the operator's services, as the infrastructure expands and the coverage is adjusted to guarantee the best possible experience.
Although the availability for all customers is still an ongoing process, those who already have a Nubank account and are in the test group can activate the operator directly through the app, with no additional costs for the subscription.
The operator has also shown a commitment to gradually expanding its customer base, with a focus on offering a stable and quality service. For those who are eager to enjoy the benefits of the NuCel, the best thing to do is to follow the bank's updates and wait for the release of new batches of customers throughout 2025.
Advantages of Using NuCel
Opting for the NuCel offers a series of benefits that make the telephone experience more practical and advantageous, especially for Nubank customers. Below, we list the main advantages of using this operator:
- Integration with Nubank: one of the biggest attractions of the NuCel is the ease of managing all your services (banking and telephone) within the same application. This simplifies the user's life, centralizing all their financial and communication needs in one place;
- Affordable and flexible plans: the NuCel offers plans with competitive prices that cater to different consumption profiles. With packages starting from R$ 45, the operator guarantees good mobile data options, being an attractive alternative for those seeking good value for money;
- Quality coverage: by using Claro's infrastructure, the NuCel provides excellent 4G and 5G coverage, guaranteeing a fast and flawless browsing experience, especially in large cities and highways in Brazil;
- Bonus for Nubank+ customers: those who are already subscribers of Nubank+ can count on data bonuses, making the offer even more advantageous for loyal customers of the platform;
- Simplicity and agility: the ease of subscription, directly through the Nubank application, makes the process of switching to the NuCel much more agile and simple. In addition, the number migration is fast, without complications;
- Cost predictability: with the NuCel, the customer has full control over their telephone expenses. With no hidden fees and clear billing, the operator brings predictability and transparency to users.
These advantages make the NuCel a promising alternative for those who already use Nubank and want a more integrated and efficient telephone experience.
NuCel Compared to Other Operators: Is It Worth It?
To analyze whether the NuCel stands out in the market, it is essential to compare it with other major telephone operators in Brazil. The main options include Vivo, Claro, TIM, and Inter, which offer combined packages and additional services, such as subscription TV and fixed internet.
Although the NuCel has the advantage of its plans with affordable prices and the ease of managing everything through the Nubank application, other operators may present more extra resources for those seeking a complete telecommunications package.
Advantages of NuCel
The NuCel offers simpler plans and more accessible prices, ideal for those seeking a telephone operator without complications. In addition, the integration with Nubank's banking services facilitates the management of accounts and payments in a centralized way. However, it still does not have the most robust packages that some traditional operators offer, such as Vivo or TIM, which include, for example, combos with TV and fixed internet.
Analyzing the Options of Traditional Operators
Operators such as Vivo, Claro, TIM, and Inter offer varied packages, with the possibility of combining mobile telephony with other services. Vivo, for example, is known for its wide coverage and plans that include fixed internet and subscription TV. Claro, in turn, is one of the leaders in 5G, offering packages with access to this technology in several regions.
In addition, TIM offers options with good discounts for customers who opt for combined plans of mobile telephony and fixed internet. Inter, which is also a virtual operator, is an interesting option for those who are already a bank customer and seek financial benefits combined with telephone services.
Therefore, although the NuCel brings an interesting proposal of affordable prices and integrated management with Nubank's services, those who seek more complete packages and extra resources may find other operators more advantageous. The choice depends on the individual needs of each user and the type of service being sought.
Frequently Asked Questions about NuCel
If you still have some doubts about the NuCel, Nubank's new operator, here are the answers to the most common questions. In this guide, we will clarify everything you need to know about the operator, its plans, and how to make the most of the benefits it offers.
1. How can I become a customer of NuCel?
To become a customer of the NuCel, you need to be a Nubank customer. The subscription to the telephone service is done directly through the Nubank application, in a simple and practical way. When accessing your account, just look for the option to activate the NuCel and follow the instructions in the app. If you are not yet a Nubank customer, you will need to open an account to access the operator.
2. When will NuCel be available to all customers?
Currently, the NuCel is being released gradually. Initially, the service is available to a select group of Nubank customers. The expectation is that, throughout 2025, the operator will be released to all customers, as the bank expands the operator's infrastructure and coverage to serve a larger base of users.
3. What plans does NuCel offer and what are their prices?
The NuCel offers mobile phone plans with data packages that cater to different consumption profiles. Currently, the plans range from R$ 45 to R$ 85, with packages of 15 GB, 20 GB, and 35 GB, depending on the user's choice. In addition, some plans include access to the 5G network, guaranteeing an even faster and more efficient experience for browsing and using applications.
4. Can I use NuCel anywhere in Brazil?
Yes, as the NuCel is a virtual operator that uses Claro's infrastructure, it offers coverage throughout the national territory. This means that you can use NuCel with the same quality and reliability as Claro, which already has a large coverage network in Brazil, both in urban areas and in more remote regions.
5. Does NuCel offer any advantage for Nubank customers?
Yes! Nubank customers can enjoy exclusive benefits when contracting the NuCel, such as data bonuses and special offers for those who already have an account at the bank. In addition, the management of the telephone plan is integrated directly into the Nubank application, facilitating the control of expenses and the management of the service.
Conclusion
The NuCel arrives to transform the telephone market in Brazil, offering affordable plans and the convenience of managing everything directly through the Nubank application. With a solid infrastructure and good plan options, the NuCel is a good alternative for those seeking simplicity and savings. If you are already a Nubank customer, it can be a great opportunity to integrate your financial and telephone services in a practical way.
