The digital world is increasingly linked to the “real” world, and Twitter/X stands out as a dynamic platform for sharing thoughts, news, and even trends. Besides everything, Twitter also offers great opportunities for those seeking extra income.
Learn how to monetize Twitter/X and turn your social network into an active source of income! Get ready to explore a world of possibilities by transforming your tweets into revenue sources.
Table of Content
What is Twitter Blue?
Twitter Blue is a social media subscription service launched in November 2022, which was gradually made available in countries. The Twitter Blue subscription is the famous and controversial way to purchase the verified checkmark.
In addition to the famous verified checkmark, the Twitter subscription provides options that are not available to all users, among which we have:
- Option to edit the original Tweet, or a Tweet with a comment within 30 minutes;
- Undo tweets, before they become available to other users;
- Color customization for the app theme;
- Group and organize posts in unlimited folders;
- Security measure with two-step authentication via SMS;
- Tweets shown in the “For You” tab;
- Vote in polls;
- Posts of up to 25,000 characters.
If you want to learn more about the X/Twitter premium subscription plan, click below and see the platform's official page with all the information:
But what does Twitter Blue have to do with monetizing Twitter? Simple! To receive payments, it is necessary to have the subscription, which is a fundamental part for those seeking to monetize their account, at least directly, that is, receiving by Views, not by selling products through the platform.
Ways to Monetize Twitter/X
X, which for many will forever still be called Twitter, has over 300 million monthly users. With this huge audience, the network becomes an excellent opportunity for companies and advertisers.
There are several ways to monetize the network, just as is done on Instagram, but it has varieties and different options, which are:
Ads
The most traditional way to monetize any social network is through ads, paid advertising. However, this is the type of monetization that requires an investment, and a business, for example, to advertise, promote items from a store or a service on its account.
It is considered one of the best ways to obtain revenue with social networks, and with Twitter it is no different. But as mentioned, it requires money investment and paying attention to the return. How much it costs to promote your ads and the return generated by them.
Below are ways to monetize where it is not necessary to spend to get a return.
Creator Market / Subscriptions
Among the platform's new features with Elon Musk's acquisition of the social network, we have the option of creating content that can be sold by content creators. In it, the creator can sell subscriptions, virtual items, and other things to their followers, just like the member club on YouTube.
However, this option is not available to everyone; there are criteria, among them, the Twitter Blue subscription, and the condition of having at least 5 million views in the last 3 months!
Subscriptions are not lifetime, and users can choose to cancel them at any time, but this is the most profitable way to monetize Twitter, being in many cases responsible for more than 90% of monthly earnings for profiles!
Participation in Ad Revenue.
The best way to monetize Twitter/X is through participation in ads, monetization similar to what happens on YouTube, and the most sought after by users. It basically consists of obtaining funds through views of your content, just as on YouTube happens through views on published videos.
The advantage of Twitter/X is that revenue is not obtained only through views, but there is variation depending on who watches your content. The more verified profiles follow your content, the better rewarded you will be.
For example: A video with 500,000 views may not yield as much as one viewed by 250,000, but with a larger portion of verified profiles having watched it. This strategy is to reduce the influence of bots on creators' revenue.
Read also: Best Free Photo Editing Apps
Conditions to Monetize Twitter through Ad Revenue Participation.
There are criteria to participate in Twitter/X monetization, which works similarly to YouTube's. For this, it is necessary to meet the requirements:
- Be a subscriber to Twitter Blue;
- Have more than 500 followers;
- Account active for at least 30 days;
- Have more than 5 million views/impressions in the last 3 months;
- Be over 18 years old.
How to Receive Payments from Twitter/X
The only way to receive everything that is made and acquired on Twitter is through the platform Stripe, at least for now. It works the same way as PayPal.
There are no secrets to making the withdrawal; you just need to create an account on the platform and link it to your Twitter/X profile. The advantage of the platform is that there is no specific day or period to receive, as with YouTube; the withdrawal can be made on any day and time, with the condition of a minimum value of 10 dollars for withdrawal.
Conclusion
There are different ways to monetize Twitter, each with its differences and different profitability. Except for monetization through Twitter Ads, making ads on Twitter, all others involve creating a profile and engaging posts! If you want to monetize Twitter, it is interesting to know very well what type of profile you want to have and aim well at an audience, and create content thinking about that.
